Apparel Tech Center

New for 2011, we invite fiber and fabric suppliers to show off their latest innovations. We start with a morning breakfast seminar on December 9 with a keynote speaker and a panel moderated by Textile Insight editor Emily Walzer.  Next, we provide a walking tour of the expo floor exploring the many examples of apparel and footwear design with trend commentary and conversation along the way. Expo hours encourage all attendees to visit the Apparel Tech Center to explore products and to help educate customers on the technical aspects and product-specific selling points.

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Retail Inspiration Zone

A new Retail Inspiration Zone on the expo floor featuring design, display, and merchandising ideas for you and your store. 3 Dots Design is a strategic retail design and visual merchandising company that aligns brands with consumer needs to create exciting and enticing retail environments. As “retail scientists”, the 3 Dots Design team uses a combination of floor planning, traffic flow, color palettes, product placement, lighting, signage and messaging to mix the precise formula to ensure retail success. 
Created by 3 Dots Design,
one of the top specialty store
design firms in the country.		  

The Running Specialty Hall of Fame Dinner and Inductions
• Thursday, December 8 at 6 p.m.
Join your colleagues in the running business for dinner and cocktails as The IRRA, Runner’s World and Running Insight honor The Class of 2011 as they are honored and inducted into the Running Specialty Hall of Fame. Pre-dinner cocktails will take place on the expo floor. Dinner will be at the Austin Convention Center. Bart Yasso of Runner’s World will be the Master of Ceremonies.
Presented by the IRRA and
Runner’s World

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The 50 Best Running
Stores Awards Dinner
• Friday, December 9 at 7p.m
Celebrate the power and success of the entire run specialty channel at The 50 Best Running Stores in America awards and banquet. In addition to the 50 Best, The 2011 Store of the Year will also be announced, along with the winners of the Ubuntu Award, presented by Balega Sports; The Just Do It Award presented by Nike and The Never Stop Exploring Award, presented by The North Face.
Sponsored by Competitor

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Retailer Lounge

Relax in our new Retailer Lounge
Need a break or want to have a quick meeting with a colleague or fellow store owner? Stop by the retailer lounge and sit for a minute and enjoy free Internet access and a cool drink. Peace and quiet is assured.
Sponsored by SPIbelt

  

Shoe and Sock Bar

Try on the latest Fall 2012 footwear and hosiery at the Shoe and Sock Bar and take the product for a true test run along the river trail outside The Austin Convention Center, or on TRE’s new indoor track. The Shoe and Sock bar will offer expanded hours to allow attendees to test out product during early morning runs or mid-day breaks.

  

Food for Thought
• Friday, December 9, 8:30 a.m.
Food for Thought: An Educational Breakfast Minimalism and Beyond, an entertaining, informative session on the hottest design trend in running footwear.
Open to Retailers Only.
Presented by Saucony		  

The Puma Social Club
• Thursday, December 8 at 8:30 p.m
Join Puma and Formula 4 Media for a special night out in Austin that celebrates the “after hours athlete.” Relax with some after dinner sports such as billiards, darts, foosball and ping pong in a special night sponsored by Puma. We promise libations will flow along with the competitive juices in a fun environment.
Presented by Puma

Sponsorship Information: Troy Leonard / 352-624-1561 / tleonard@formula4media.com • Retail Registration: Mark Sullivan / 646-319-7878 / msullivan@formula4media.com

®2011 Formula4 Media, LLC