November 29 - December 1, 2022 • Austin Convention Center • Austin, TX
After carefully evaluating all Best Running Stores nomination forms, The Running Event team will select approximately 100 stores to be secret shopped. To make the process as transparent as possible, we’ve outlined the secret shop criteria on this page.
Over the last few years, there has been an influx of new runners in our communities; bringing these individuals into the world of run specialty is vital to the future of the industry. That is why this year the secret shop component of our store assessments will be through the lens of a new runner as they experience entering a run shop for the first time.
Many aspects of what has been evaluated in the past remain the same, but it’s more important than ever for new runners to feel welcome during their first run specialty shopping experience.
The criteria outlined below is what’s shared with Best Running Stores of 2022 secret shoppers.
Secret Shopping Performed by:
Christina Henderson, Executive Director
chenderson@divcom.com
214-263-4706
Daemon Filson, Sales
dfilson@divcom.com
541-292-1450
Glenn Dulberg, Sales
gdulberg@divcom.com
207-842-5694