Why Attend

Discover The Running Event

The Running Event (TRE) is North America’s premier run and outdoor specialty retail conference and trade show. Attendees experience a dynamic exhibit hall, industry-leading education, endless networking, and lots of fun. We can’t wait to come together in-person at the 17th Annual TRE, taking place November 28-30 in Austin, Texas. To learn more about what’s ahead at #TRE23, visit this page.

Why Attend #TRE23

Access Top Brands

Each year, thousands of specialty retail professionals attend TRE in search of the latest in running footwear, apparel, gear, and more. Click here to browse the growing list of brands who will be exhibiting at #TRE23 this fall.

Industry Leading-Education

#TRE23 will feature an educational program addressing the most pressing challenges and important trends happening in the specialty retail industry. From hiring and retention to marketing, merchandising, DEI, and much more, attendees will leave with actionable takeaways and critical insights that can be implemented into stores right away. See the 2023 educational program for an idea of what to expect.

Switchback at TRE

Switchback at The Running Event invites outdoor brands and retailers into the TRE community to do business, learn, network, and connect with run specialty retailers and brands. With a mission to unite—and better support—run and outdoor specialty, Switchback at TRE is supported by actionable education and lively networking opportunities. Learn more here.

Networking + Fun

Every year, TRE incorporates constructive and dynamic networking opportunities into each day of the event. Whether it’s mingling at the Indie5K post-race expo, collaborating with other retailers during peer roundtables, or connecting with new brands during exhibit hall happy hours, the connections—and opportunities—are endless.

Who Attends?

TRE attendees include run and outdoor specialty owners, buyers, managers, marketing managers/directors, sales associates and managers, event managers and race directors, designers, and many more industry professionals. To see who attended in 2022, click here.

Watch the #TRE22 Highlight Reel

Get an inside look at The Running Event and Switchback at TRE.

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Sign up for #TRE23 news!

FAQs

Find answers to common questions about The Running Event & Switchback at TRE

LEARN MORE

Keep exploring: Check out last year’s photo gallery!

What #TRE22 attendees had to say

TRE is the best event to see new vendors and products that can have a positive influence on continued store growth.

TRE is the industry's one-stop shop for networking, viewing current and upcoming products, and keeping up-to-date with industry trends! There's something for everyone in the industry - no matter where you fall on the ladder.

This was my first year at TRE and I am so glad I attended. We brought back a ton of ideas from talking to vendors and other stores and I can't wait to start implementing all of them!

Stay connected with the business and sport of running—in all its forms—by subscribing to Running Insight, TRE’s Official Media.