Worried about a recession? Try adding a $1 trillion market demographic that has been virtually ignored by the running industry. But what is this group? And how can you successfully leverage them to grow your business in a sustainable, inclusive way? Join this presentation to be taken on a journey through this opportunity, along with a trek around the most adventurous places across America.

Key Takeaways:

• Learn how to access the $1 trillion purchasing power of America’s “Pink Dollar.”
• Stay up-to-date on current marketing trends for the Pink Dollar.
• Be inspired for other new markets and demographics to help grow your business.