Running has become more than a sport: it’s a pillar of today’s lifestyle and culture. As more runners become new customers, competition for their loyalty has grabbed the attention of the retail world. Join Circana and Karnan Associates for an engaging discussion on the latest data and trends that shape consumer behavior and influence run specialty retail. Beth Goldstein, a footwear and accessories analyst with Circana, will present exclusive top-down insights on current industry market dynamics, followed by a “bottoms up” perspective from David Durkin, co-owner of Karnan Associates, who will offer practical ways retailers and vendors can turn this information into actionable strategies.
Circana and Karnan Associates will identify opportunities for growth and best practices that position your store as a steadfast operator, emerging trend setter, and trusted run specialty partner in your community. Whether you are a retail buyer, marketing professional, experienced store owner, or brand leader, you will walk away with the tools needed to stay ahead of rising consumer expectations and ensure long-term relevance and authenticity in the run specialty market.