In this session, we’ll explore how run clubs are rapidly emerging as the ultimate growth engine for retailers, races, and brands. Moderated by Michael Clemons, Director of Operations at Running USA, the conversation will reveal how these communities are reshaping engagement, loyalty, and marketing in the running world.
Attendees will gain practical strategies to collaborate with races, run clubs and brands, execute high-impact grassroots marketing campaigns, and turn runners into repeat customers. This session will show how the industry can unite and plug into the next wave of running.
