Carrie Watson is an established member of the specialty active retail community with over a decade of experience managing merchandise for a variety of companies, from small independent shops to global fashion brands. Her expertise lies in buying and inventory management, which she utilizes to teach specialty retailers how to level-up their businesses. Founder of Outside Looks LLC, Carrie’s mission is to modernize and ‘profitize’ independent outdoor shops by guiding them with the latest merchandise intelligence to optimize inventory, data-driven metrics, and mentorship techniques. Her passion lies in proving that local businesses are crucial to communities and advocating for independent specialty retailers nationwide. Learn more about her growing consultancy and 2024’s Retail Makeover Giveaway at outsidelooks.com.