Magda is a seasoned business leader, Olympic athlete, and a key influencer in the endurance world, driven by a deep passion for human physiology and movement in nature.

Her journey began while studying Exercise Physiology and coaching at UC Berkeley. While pursuing her master’s degree, she connected with GU’s founder, Dr. Bill Vaughan, and eventually joining his team research team at GU in 2000. For over two decades, Magda was instrumental in leading R&D at GU, ultimately stepping up as President in 2021 to guide the company’s thriving post-pandemic success.

A professional athlete for twenty years, Magda has competed in races across the globe, triumphing as a champion of legendary events like the Western States Endurance Run, Leadville Trail 100 Run , and Marathon des Sables. Today, as the leader at GU and the Race Director of the MIWOK 100K, she passionately champions the transformative power of movement, actively advocating for a more diverse, accessible, and inclusive outdoor industry.

You can find Magda most mornings on the beautiful Bay Area trails, and spending quality time with family and friends in Oakland, CA.