The Running Event 2025 Opens Registration for San Antonio Debut

North America’s Premier Run Specialty Event Expands in a New City, Welcoming the Industry to Connect, Learn, and Grow

PORTLAND, Maine (August 5, 2025) The Running Event (TRE), North America’s premier run specialty retail conference and trade show, opens registration for this year’s event, which will take place December 2-4 at the Henry B. González Convention Center in San Antonio, Texas. The annual gathering brings together the brightest minds, latest trends, and most impactful conversations in the run specialty industry. To register, please visit this page.

“Bringing The Running Event to a new city marks an exciting milestone for our team and for the running industry,” said Christina Henderson, Event Director, TRE. “San Antonio offers an incredible, vibrant backdrop for TRE 2025, and we can’t wait for attendees to experience the energy, connection, and inspiration that happens when this community comes together.”

TRE 2025 begins a new chapter as the event moves from Austin to San Antonio, offering attendees, exhibitors, and media access to an expanded and upgraded convention center, a thriving local running scene, and the opportunity to explore iconic destinations like The Alamo, the historic San Antonio River Walk, and world-class restaurants and hotels, all within walking distance of TRE. Based on early projections from Visit San Antonio, TRE 2025 is expected to deliver a strong economic boost to the city, supporting more than 1,000 jobs and generating millions in business sales across the region. With thousands of attendees anticipated, the event will also create a meaningful impact on local lodging, dining, and tourism-related industries.

“San Antonio has a vibrant and growing running community that’s full of energy and passion, and we have amazing running paths that rival any major city in the US,” said Garrett Sage, Owner, iRun Texas. “The longer I have lived in San Antonio, the more I have fallen in love with it. Bringing TRE here is going to be a fantastic way to showcase the vibe, along with our city’s rich culture, history, and amazing food scene. San Antonio is the perfect spot for the industry to come together, and we’re excited to see how TRE will inspire and elevate our local community even more.”

The 2025 show floor is shaping up to be the largest in event history, with 327 exhibitors already confirmed and a current footprint of more than 81,000 square feet—a reflection of the vitality of the run and outdoor industry. Attendees can expect to meet with leading and emerging brands spanning a range of categories, including footwear, apparel, gear, nutrition, recovery, tech, and more.

“San Antonio is excited to welcome The Running Event at a time when running is becoming a vibrant part of our city’s culture,” said Jenny Carnes, President & CEO, San Antonio Sports. “With 15 scenic miles along the iconic River Walk and over 100 miles of greenway trails, our city offers a one-of-a-kind experience for runners. Attendees will not only enjoy San Antonio in all its holiday splendor, but they’ll also be part of an inspiring week of running—beginning with The Running Event and culminating in the inaugural San Antonio Marathon.”

“The Running Event is one of the most energizing and important weeks of our year,” said Joe Gaither, Chief Marketing Officer at Feetures. “It’s a chance to reconnect with our retail partners who bring Feetures to life in communities across the country and to celebrate everything that makes this industry so special. Their passion and feedback help shape our brand and push us forward. Also, the running community is a driving force behind the broader movement toward healthy, active living—making the energy surrounding this year’s show especially exciting, and we’re proud to be part of it.”

TRE 2025 Highlights:

Education Program: Guided by the 2025 theme “Better Together: Uniting the Running Industry,” this year’s educational content will deliver actionable insights across key focus areas, including leadership, consumer trends, digital advancements, and community building. Sessions will explore topics like buying strategies, inventory management, hiring and training, and the evolving customer journey.
Exhibit Hall: The trade show floor will showcase a mix of market-leading and emerging specialty brands spanning many categories, including HOKA, Lululemon, GU Energy Labs, Satisfy, OS1st, On, and Brooks. Based on feedback, exhibit hall hours have been extended in 2025 to allow for more discovery, connection, and conversation.
Switchback at TRE: Now in its fourth year, Switchback at TRE is an outdoor-focused expansion of The Running Event, bringing together outdoor brands and retailers for connection and learning. There are currently 55 Switchback at TRE exhibitors, including Patagonia, Outdoor Research, Black Diamond Equipment, LOWA Boots, and Teva. Switchback is held each fall in conjunction with The Running Event and each spring as a standalone event.
Networking Opportunities: On and off-site events, including the Opening Party, Riverwalk Run + Cleanup, Indie 5K, and partner-hosted gatherings, will foster meaningful connections and strengthen community across all segments of the industry.
Industry Awards Dinner: The 2025 Industry Awards Dinner will recognize the 2025 Best Running Stores and reveal the Store of the Year. The evening will also feature awards presented by the following brands and organizations: Altra, Balega, Brooks, New Balance, On, the Running Industry Diversity Coalition, and Saucony.

Register for The Running Event 2025: With a single pass granting access to all education sessions, networking events, and the trade show floor, it’s easier than ever to register and bring your team. Click here to purchase a pass.

Interested in exploring exhibiting opportunities? Contact TRE Sales Manager Glenn Dulberg at [email protected].
Stay up to date with the latest TRE news here.

About The Running Event
Launched in 2006, The Running Event (TRE) is North America’s premier specialty retail conference and trade show, bringing together thousands of industry professionals to discover the latest in footwear, apparel, gear, and services. With a strong focus on innovation and industry growth, TRE provides forward-thinking conference programming, peer learning opportunities, and dynamic product discovery that help shape the future of run specialty. As the must-attend trade show for the running industry, TRE is committed to fostering innovation, supporting retailers, and driving the industry forward. For more information, visit www.therunningevent.com.

Media Contact: [email protected]