Race Director Summit Presented by Race Roster
The Race Director Summit presented by Race Roster returns as part of The Running Event’s 2025 educational program, delivering endurance event organizers and race directors with new strategies, tools, and…
FEATURED SESSION: Unlocking Consumer Insights for Run Specialty Retail: How to Remain Authentic and Competitive in Today’s Market
Running has become more than a sport: it’s a pillar of today’s lifestyle and culture. As more runners become new customers, competition for their loyalty has grabbed the attention of…
How Retailers Can Turn Race Day Moments Into Foot Traffic, Sales and Community Impact
In today’s digital-first world, race day doesn’t end at the finish line — it lives on through the photos participants cherish and share. Retailers are now harnessing these moments to…
How Run Specialty Retailers are Integrating Hybrid and Remote Employees
Does hybrid and remote work have a place in run specialty retail? As the retail industry evolves, hybrid and remote workflows are gaining traction among run specialty store owners and…
A Deep Dive into the History of Running Shoe Technology
This session will bring you on a journey through time and uncover how road running shoe technology has evolved, from 19th century rubber innovations to today’s cutting-edge midsoles. This presentation…
DEEP DIVE: Why Run Clubs Are the New Growth Channel for Retailers: A Boulderthon Case Study
In this session, we’ll explore how run clubs are rapidly emerging as the ultimate growth engine for retailers, races, and brands. Moderated by Michael Clemons, Director of Operations at Running…
Pacing the Transition: Succession Planning for Run Specialty
Planning for business transition and succession has never been more important for run specialty owners who are thinking about the next chapter. If you’re preparing to hand off your business…
TRAINING CAMP THEATER: The Trail Ahead: Consumer and Industry Trends Shaping Trail Running
Trail running is in rapid evolution both with consumers and the marketplace. Participation is surging, race formats are evolving, consumer mindsets are shifting, and brands are moving quickly to keep…
The Pedorthic Toolbox: Winning Strategies for Fitting Challenges
Fitting footwear and inserts to consumers is becoming increasingly challenging for run specialty retailers. Your customers are coming to you for more than just footwear; they’re looking to you for…
DEEP DIVE: Hiring for the Long Run: Finding the Right People to Sell in Your Store
Whether serving casual walkers or seasoned runners, your sales team needs both strong product knowledge and the ability to connect with customers from all walks of life. In this session,…