Heather has completed over 100 marathons including one in every US state and on almost every continent. Coming from a background in non-profit work, she decided she needed to work in the running industry to get a discount on all of her many running needs. Over the last 4 years at Big Peach Running Co, her role has evolved. She came to BPRC to start their Amazon channel and work a few hours in the store. When she took over medical and social outreach for her Big Peach Running Co store, she started working on ways to broaden their customer base with a very tiny budget.