Here’s How Retailers Can Build A More Diverse Customer Base Through Authentic Community Partnerships
Session presented by The Running Industry Diversity Coalition Join us for a panel discussion with Liz Rock (founder, TrailblazHers), Sidney Baptista (founder, Pioneers Run Crew), and Dan Fitzgerald (founder, Heartbreak Hill Running Company) to learn how they’re working together to increase diversity in their running clubs and stores. You don’t want to miss hearing about […]
How-To Series for Owners & Managers: Compensation Planning for Specialty Retail
This 45 minute session will provide the building blocks for developing a compensation structure and strategy that suits specialty running stores. Parker Karnan, of Karnan Associates, will lead this session along with Midge Good and Maggie Butterfield – both previously serving as General Managers for prominent running stores and with a deep understanding of HR […]
For Every Run Film Festival
The Running Event (TRE) partnered with Washington, DC-based retailer Pacers Running to present the first annual For Every Run Film Festival. The For Every Run Film Festival will recognize the best stories from the world of running, showcasing multiple categories for films as well as best brand campaign, photo, podcast, and written work. Category winners—vetted […]
How-To Series For Sales Associates: How To Be An Effective Retail Salesperson
As a Certified Sales Executive (CSE), Gregg Frederick, CSE will give you tips on how to maximize your chance of closing more sales. We’ll review how to engage the customer before, during and after they leave the store.
How to Remove the Barrier of Entry and Build a Diverse Community
Red Rock Running Company’s definition of diversity encompasses race, ethnicity, body type, body shape, and age. In this session we will show you how our diverse staff mirrors our community and the customers that come into our door. No matter what you look like, from age to body type to ethnicity, we most likely have […]
Making Good Leaders Great: A Path To Success
Specialty retailers need great leaders at all levels. To be that leader requires having a path to success and “leading up” when your title or position isn’t viewed as a leadership role. This session will share proven methods that will take attendees from being good leaders to great leaders so that everyone–the employee, the store, […]
Crush Your Business Goals with Improved Operations
To thrive in this economy, every store owner, leader, and staffer should be focused on one goal: repeat customers. Customers visit the first time because of your marketing and advertising; they return because of the experience. In this session, participants will hear a four-step framework to improve operations that can result in a 25%-300% increase […]
Deep Dive: RACE FOR THE TOP
Presented by Running USA (RUSA) A session devoted to the challenges and opportunities for Event Management Professionals and Race Directors of all sizes. Learn about merchandising, new revenue streams, building brand relationships, and marketing from both the event and brand perspectives. Attendees will come away realizing there are a lot of ways to grow race […]
Best Running Stores in America Dinner and Reception
Join us in celebrating the 2022 Best Running Stores! *Additional cost at time of registration
